why were menthol cigarettes marketed to black peoples For decades, Big Tobacco has engaged in targeted marketing of African Americans, who suffer high rates of tobacco-related death and disease. Menthol makes cigarette smoke less harsh (but just Pushing Cool: Big Tobacco, Racial

Pushing Cool: Big Tobacco, Racial Marketing and the Untold Story of the Menthol Cigarette' WHYY How African American leaders are taking on menthol Conversation over menthol ban will continue in WNY The tobacco industry has aggressively marketed menthol cigarettes to the Black community for decades, trying to use advertising to associate their deadly addictive products with cultural identity.,

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